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Why Free Dating Sites Just Dont Work. By Trevor Taylor The main difference between online dating websites and other membership sites is that on joining a dating website, you are required to make an attractive profile, which is used alomost as a marketing tool to present yourself to other members in the best possible light. Without a completed profile you haven't a chance of attracting other genuine members who are seeking a partner.
Completing a profile of one's self is regarded by many as the most boring, time consuming chore you could ever be asked to perform by any website. And a large percentage of surfers will "put it off till later today or tomorrow" which in most cases means it will never be done. And in fact oftentimes they will never even return to the website.
Most researchers will agree that those who join a website community solely because its free rarely return to the site or sustain an interest longer than a few days. And it's not because they are forgetful and don't remember registering, because the website administrators will almost certainly send out reminders on a daily basis. The online membership communities which
Asian consumer growth index bullish for Thailand, China and India Asia Market Research dot com's August update to the Asian Consumer Growth Prospects Index is marked by the first tentative upturn for the long suffering Japanese consumer market, more confidence in the Chinese consumer market with the containment of SARS, and a quite substantive uptick for India (and to a lesser extent Pakistan), where decreased tensions with each other has reduced country risk significantly. RFP trends from market research company show softening of China upward trend for Q1-2 2003 According to one Asian based consumer market and brand research company, the proportion of Requests for Proposals for market research so far this year reduced for China and East Asia, and increased for Thailand. The Asian Women's Shopping Experience: New research from Thailand Similar to the yuppies of the 80's, Asian women are earning and spending, but this newly found wealth is part of a newly found freedom as well as an economic evolution. According to a recent study in Thailand a key female demographic go on brand shopping sprees four times a month. SARS, Thailand, tourism and business travel: How fast for recovery? Latest data on recent tourist arrivals to Thailand reveals major plunges in the usually leading incoming tourist countries of Japan and China but less or nil affect on travel from Europe and Australia. Nobody really knows when the travel and tourism industry and business travel in Thailand and South East Asia will rebound now that all ASEAN countries apart from Singapore are seen as 'SARS free'. Best guesses are that it will be a gradual and steady recovery. Managing perceptions is key. Chinese market research agency SARS procedures Market research is an essentially social activity when it requires primary data collection among consumers. While much publicity on the effects of SARS in China has been focused on the airline, health-care, tourism, and restaurant industries, secondary effects are wide ranging. Consumer growth prospects fall in the wake of SARS April's Asian Consumer Growth Index, AMR's index of consumer growth prospects for the next 12 months, shows almost all of the 12 economies surveyed on the decline, in particular Hong Kong, Singapore and China. SARS strikes market research in Asia SARS is already perceived as a greater threat to the sustainability of the market research and advertising business in Asia than the war on Iraq according to a quick survey of major market research and advertising agency executives based in Asia yesterday. Postponements and cancellations of projects due to inability to attend briefings and observe focus groups by clients are the major cause Thailand TV Ratings Technology battle shapes up There's a bull-fight shaping up in Thailand for the TV ratings measurement market with Video Research Japan announcing this week that they have developed Thailand's 'most accurate audience measurement technology' following two years of research and development by their local unit Video Research International (Thailand). Prospects of War affect Asian consumer demand growth for the next 12 months War is on the minds of many consumers in Asia, possibly causing many to delay purchases due to increased unknowns from an anticipated war in Iraq. Both foreign and domestic investment has also slowed in most Asian equity markets this month. Asia Pacific IT professionals to outnumber other regions by 2006 It was only a matter of time before the center of the IT and computer programming world moved towards Asia. A new IDC report estimates that the Asia Pacific will house more computer programmers than any other region including North America and Europe by 2006.
includes dating sites would not exist if it weren't for the members in their databases and it's important that all members who bother to sign up, take an active part in the community and the services it offers. Otherwise it is a waste of not only the indolent member's time, but also the time of the website administrator and other genuine members.
Whereas, on the other hand, in the case of those membership sites that charge a monthly fee to become a member, they will have very few users who register, then stay away or don't bother to complete a profile. Once a user has been tempted to take out his or her credit card, they will be much more inclined to take their membership seriously enough to create a decent profile and visit it several times a day to monitor interest from other members.
The 'fee charging' sites will find it much tougher to get sign ups, but whats the point in having a couple of thousand members in your database if fifteen hundred of them are dormant and don't even respond to your emails? Much better for all concerned to just have five hundred interested members who pay regular visits to the website and use the facilities to the full.
But what of fee charging dating sites that offer a free period as a trial membership? Well that word "free" continues to cause complacency, but to a lesser degree. Whilst a free period may attract prospective members to a trial period, there are still a large percentage of these free users, who do not return to the website after subscribing.
Many dating sites who offer a free trial period, require the user to complete a profile before they are accepted as a free member. Some users however, will want to explore the member database before joining, and if required to join before they are allowed to search, a large percentage of these users will simply move on, and prospective members will be lost.. perhaps to a competitor website.
The highest number of long term signups per 1000 site visitors is enjoyed by those dating sites offering a free trial period, along with a script that will auto delete profiles not completed within a given period of say seven days. The lowest number of long term signups per 1000 site visitors reflects the success rates of the 'absolutely free for all' membership websites, dating or otherwise.
Trevor Taylor - SugarDaddyHaven.com Trevor Taylor - CEO Sugar Daddy Haven - Sugar Daddy Dating Site
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Asian consumer growth index bullish for Thailand, China and India Asia Market Research dot com's August update to the Asian Consumer Growth Prospects Index is marked by the first tentative upturn for the long suffering Japanese consumer market, more confidence in the Chinese consumer market with the containment of SARS, and a quite substantive uptick for India (and to a lesser extent Pakistan), where decreased tensions with each other has reduced country risk significantly.RFP trends from market research company show softening of China upward trend for Q1-2 2003 According to one Asian based consumer market and brand research company, the proportion of Requests for Proposals for market research so far this year reduced for China and East Asia, and increased for Thailand.The Asian Women's Shopping Experience: New research from Thailand Similar to the yuppies of the 80's, Asian women are earning and spending, but this newly found wealth is part of a newly found freedom as well as an economic evolution. According to a recent study in Thailand a key female demographic go on brand shopping sprees four times a month.SARS, Thailand, tourism and business travel: How fast for recovery? Latest data on recent tourist arrivals to Thailand reveals major plunges in the usually leading incoming tourist countries of Japan and China but less or nil affect on travel from Europe and Australia. Nobody really knows when the travel and tourism industry and business travel in Thailand and South East Asia will rebound now that all ASEAN countries apart from Singapore are seen as 'SARS free'. Best guesses are that it will be a gradual and steady recovery. Managing perceptions is key.Chinese market research agency SARS procedures Market research is an essentially social activity when it requires primary data collection among consumers. While much publicity on the effects of SARS in China has been focused on the airline, health-care, tourism, and restaurant industries, secondary effects are wide ranging. Consumer growth prospects fall in the wake of SARS April's Asian Consumer Growth Index, AMR's index of consumer growth prospects for the next 12 months, shows almost all of the 12 economies surveyed on the decline, in particular Hong Kong, Singapore and China.SARS strikes market research in Asia SARS is already perceived as a greater threat to the sustainability of the market research and advertising business in Asia than the war on Iraq according to a quick survey of major market research and advertising agency executives based in Asia yesterday. Postponements and cancellations of projects due to inability to attend briefings and observe focus groups by clients are the major causeThailand TV Ratings Technology battle shapes up There's a bull-fight shaping up in Thailand for the TV ratings measurement market with Video Research Japan announcing this week that they have developed Thailand's 'most accurate audience measurement technology' following two years of research and development by their local unit Video Research International (Thailand).Prospects of War affect Asian consumer demand growth for the next 12 months War is on the minds of many consumers in Asia, possibly causing many to delay purchases due to increased unknowns from an anticipated war in Iraq. Both foreign and domestic investment has also slowed in most Asian equity markets this month. Asia Pacific IT professionals to outnumber other regions by 2006 It was only a matter of time before the center of the IT and computer programming world moved towards Asia. A new IDC report estimates that the Asia Pacific will house more computer programmers than any other region including North America and Europe by 2006.
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